Cross-Cultural Selling for Dummies: Teaches readers how to increase sales to people from different cultures such as Hispanics, Asians, African Americans, Middle Easterners and others. In this popular book you will learn to: Build trusting...

The REALTOR® Advantage, Is Your Agent a REALTOR® Brochure - Download This brochure was created with support from the That’s Who We R® campaign and helps support the messaging that whether buying or selling, REALTORS® bring value to...

In The Conversion Code you will learn a step-by-step system for capturing and converting online leads into closed sales at the highest rate possible.Today's consumers are savvy, and they have more options than ever before. The same is true for...

(7L) tells the entertaining and educational story of real estate agent Rick Masters, who is suffering from a slow market when he meets a mortgage professional who has built a successful business without advertising or personal promotion.  Skeptical,...

CRD Marketing Strategy & Lead Generation Toolkit Discover personalized learning experiences with the Center for REALTOR® Development (CRD), NAR’s home for exceptional education. Boost your business by investing in yourself. Get started at...

The Road to Recognition: The A-to-Z Guide to Personal Branding for Accelerating Your Professional Success in The Age of Digital Media You own a brand.  Its name is your name. You need to take ownership of it and earn recognition as an expert...