Sales and Marketing

The official guide from NAR to assist consumers with the home buying process! The NATIONAL ASSOCIATION OF REALTORS® Guide to Home Buying outlines the process of purchasing a home with special focus on issues that concern first time buyers. It presents...

Boost your Internet business with a powerful step-by-step guide for novices and experts alike. Dan Gooder Richard's latest book is an indispensable tool for real estate professionals who want new solutions and proven ways to use the Internet to increase...

UPDATED October 2019 Social Media for REALTORS®: Your Website is an easy-to-understand tool that will help real estate professionals take their business to the next level by showing them how to start a website with dynamic content by "thinking blog"...

Success as a Real Estate Agent For Dummies shows you how to make your fortune in the real estate business. Whether you are looking to rev up your real estate business, deciding whether to specialize in commercial or residential real estate, or just...

Based on the S-7 Management model, this indispensable resource explores the seven interdependet variables for managing a successful brokerage office, with emphasis on planning, capital, marketing, and people. Chapters are organized in a concise, logical...

Have you ever said yes when you should have said no, especially in your workplace and to someone you thought was trustworthy? Holly Pasut, widow a single mother of three children, was a nationally recognized real estate agent on a booming market. Then...