-
Description
Offers practical applications for using social media to boost your business---
Even today's most successful businesses are seeing shrinking returns on their advertising and marketing dollars. The Digital Handshake explains why advertising and marketing are losing their effectiveness and how to solve the problem using social media to corral elusive consumers. It explains the best practical business applications in current use and how you can use them to ramp up your business.
Using case studies gleaned from real businesses, author Paul Chaney shows you how companies both large and small that can tap social media to mitigate market changes and reap valuable business benefit in the real world.
• Explains how you can use social media to grow your business and connect with consumers
• Author Paul Chaney is a leading authority on blogging and social media
• Covers practical, effective business applications for blogging, social networking, online video, microblogging and much more
• Shows how to design a comprehensive marketing strategy using traditional and new media platformsToday's technology can either undermine your marketing efforts or enhance them. The Digital Handshake helps you make sure the Internet grows your business for the long run.
About the author:
Paul Chaney, Lafayette, LA, USA, is the president of International Blogging and New Media Association (IBNMA), a non-profit trade association dedicated to the advance of new media as an industry. - Highlights
-
Product details
- type:
- book
- Delivery
The Digital Handshake -Seven Proven Strategies to Grow Your Business Using Social Media
- SKU:
- 141-348
- Author:
- Paul Chaney
- UPC:
About book
Offers practical applications for using social media to boost your business---
Even today's most successful businesses are seeing shrinking returns on their advertising and marketing dollars. The Digital Handshake explains why advertising and marketing are losing their effectiveness and how to solve the problem using social media to corral elusive consumers. It explains the best practical business applications in current use and how you can use them to ramp up your business.
Using case studies gleaned from real businesses, author Paul Chaney shows you how companies both large and small that can tap social media to mitigate market changes and reap valuable business benefit in the real world.
• Explains how you can use social media to grow your business and connect with consumers
• Author Paul Chaney is a leading authority on blogging and social media
• Covers practical, effective business applications for blogging, social networking, online video, microblogging and much more
• Shows how to design a comprehensive marketing strategy using traditional and new media platforms
Today's technology can either undermine your marketing efforts or enhance them. The Digital Handshake helps you make sure the Internet grows your business for the long run.
About the author:
Paul Chaney, Lafayette, LA, USA, is the president of International Blogging and New Media Association (IBNMA), a non-profit trade association dedicated to the advance of new media as an industry.
Social Media Marketing for Your Business
Carol L. Morgan
This invaluable resource shows you how to create a winning marketing plan by carefully setting goals, creating strategy, and targeting audiences. Social Media Marketing for Your Business will help...
Social Media for Associations-Download
NAR
Social Media for Associations-Download Social Media for Associations is easy-to-understand resource that will help Associations take their business to the next level using the power of social media...
Digital Networking 101 Webinar
.realtor and .realestate
This webinar is brought to you by 2023 NAR Reach partner REALGrader and .realtor™ & .realestate. In this webinar you'll learn how to leverage your network and your contacts to...
#GetSocialSmart
Katie Lance
This product takes you through the nuts and bolts of what it takes to create a smart and sustainable social media strategy that will help you build better relationships with your clients, and...
Peeling the Onion® Bring Your Relationships Back, Layer by Layer
Leigh Brown
New! In Peeling the Onion, Leigh Brown shares how we can break the chains that bind us to social media platforms to engage in real relationships.Leigh’s belief in the importance of living a genuine...
Social Media Marketing for Your Business
Carol L. Morgan
This invaluable resource shows you how to create a winning marketing plan by carefully setting goals, creating strategy, and targeting audiences. Social Media Marketing for Your Business will help...
The Social Selling Journal: A 66 Day Guide to Creating The Habits to Achieve Your Business Social Goals
Marki Lemons Ryhal
Are you ready to have a social shift in your life? If you are an entrepreneur it is essential to connect online and offline. Don’t forget to make those necessary connections daily for 66...
The "Little Book" Series 8 Pack
NAR
NOW AVAILABLE! 8 Products in 1 pack! The series includes one copy of each "Little Book", including: The Little Blue Book: Rules to Live By for REALTORS®, The Little Red Book:...
The Little Black Book: Relationship Rules to Live By for REALTORS® (5-Pack)
NAR
The Little Black Book: Relationship Rules to Live By for REALTORS® The Little Black Book: Relationship Rules to Live By for REALTORS® features hundreds of tips for building relationships...
The NAR Guide to Home Selling
NAR
The official guide from NAR to guide consumers through the home selling process! The NATIONAL ASSOCIATION OF REALTORS® Guide to Home Selling outlines the process of selling a home. It presents a...
The Little Yellow Book: Successful Habits to Live By For REALTORS® (5-Pack)
NAR
The Little Yellow Book: Successful Habits to Live By for REALTORS® The Little Yellow Book: Successful Habits to Live By for REALTORS® features habits learned, along with tips and observations...
Selling Real Estate Services-Third Level Secrets of Top Producers
Robert Potter
Whether you're a real estate broker, lender, manager, builder, or designer, Selling Real Estate Services will show you how to join the ranks of the top producers. Author Robert Potter shows you how...
Secrets of Top Selling Agents: Habits, Mindsets, and Tactics of Real Estate's Super Producers
Joe Sesso
The Secrets of Top Selling Agents webinar program has been a leading source for real estate education, career advice, and best practices since 2007. These game-changing tips from some of the biggest...
Secrets of Top Selling Agents: The Keys To Real Estate Success Revealed
Joe Sesso
In this must read book, Joe Sesso shares the top tips and secrets of real estate giants from the webinar series Secrets of Top Selling Agents. Barbara Corcoran, Dave Liniger, Gary Keller, Chris...
Selling Luxury Homes
Jack Cotton
This book is a step-by-step approach offering practical guidelines and proven methods to become the trusted advisor to high-net-worth buyers and sellers in your luxury market. With practical...
Reviews + comments
Customer reviews
Be the first to review this product!
About book About the author
Additional resources
Join our Mailing list
Get access to new items, disount pricing , and the latest events