Full Value: Proven Methods to Price and Sell Your Home for Maximum Profit

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When it comes time to sell, homeowners today face an overwhelming amount of advice on how to sell quickly and for the highest price possible.

For these sellers, trying to understand what actions truly matter when selling a home can feel like an impossible task. And selling a home the wrong way can result in sellers losing out on thousands of dollars of potential finance gain. Fortunately, research has shown how taking a few select actions can make a significant difference in the sale price of the home, a difference worth 5% or even 10% of the value of the home.

In Full Value, real estate agent, management consultant, and strategy expert Jack Richards shows homeowners, real estate agents, and investors how to identify and showcase sources of value in residential property.

Drawing insights from academic and industry studies, Full Value provides homeowners with practical, fact-based advice on how to sell their homes for maximum value. The value-enhancing strategies in this book will show you how to sell your home at a higher price and for greater profit than would be possible otherwise.

About The Author

Jack Richards is a strategy professional and real estate expert. He combines analytical rigor with practical application to provide decision makers the insights they need to take action. Jack is passionate about real estate and exploring ways to take advantage of the ambiguous nature of residential home prices. Jack is a graduate of the Tuck School of Business at Dartmouth College and the University of Virginia and a US Army veteran. He lives in Chapel Hill, NC with his wife Kristen.