Unlock comprehensive insights into the impact of home staging on real estate transactions with NAR's authoritative 2025 Profile of Home Staging.

This essential research report delivers data-driven analysis from 1,266 real estate professionals, revealing how staging influences buyer perceptions, seller strategies, and market outcomes.

Key Findings Include:

• Buyer Impact Analysis: Discover that 86% of buyers' agents report staging affects buyer perceptions, with 83% confirming it helps buyers visualize properties as their future home
• Staging ROI Data: Learn how 17% of buyers' agents report staging increases offers by 1-5%, while 19% of sellers' agents see similar value increases
• Room Prioritization: Identify which rooms matter most - living rooms (91%), primary bedrooms (83%), and dining rooms (69%)
• Cost Benchmarks: Professional staging services median at $1,500 vs. $500 for agent-staged homes
• Market Timing: 30% of sellers' agents report slight decreases in days on market for staged properties
• TV Show Influence: Understand how media shapes buyer expectations, with 77% of agents reporting unrealistic expectations from home improvement shows
• Compensation Models: Explore how 26% use situation-dependent approaches while 23% personally offer staging services

This 38-page professional report provides actionable intelligence for real estate professionals, home stagers, sellers, and industry analysts seeking to optimize property presentation strategies in today's competitive market.